Eiko Fuji “10,000 Ways”

“Ban ryu” means 10,000 ways. It is an expression used in the sake world to answer the question, In how many ways is one sake different from another? The answer: in 10,000 ways — the yeast, the koji, timing of brewing, etc. More informally, it means versatility. The brewery tries to catch both meanings in its name; they passionately believe it can be enjoyed in 10,000 ways, whether it’s chilled, warmed, with light food, heavy food, sweet food or spicy food.